Agritourism Tips and Tricks
Welcome to our blog, where we will post articles, and tips and tricks to assist you on your agritourism journey.
What would Anna and Clara say to a Farmer?
Discover how conversational signage can help agritourism businesses engage visitors, explain products, share ideas and recipes, encourage additional purchases and increase the average sale. ...more
Agritourism Advantages
July 27, 2026•2 min read
Storytelling is the new Marketing tool
Discover how storytelling can help agritourism businesses create memorable visitor experiences, strengthen their point of difference and turn authentic farm stories into a powerful marketing tool. ...more
Agritourism Advantages
July 24, 2026•2 min read
Do they know you're local?
Learn how agritourism businesses can build customer trust, strengthen local marketing and stand out by clearly promoting their farm, story and products. ...more
Agritourism Advantages
July 21, 2026•1 min read
Becoming Discoverable in the Age of AI
Learn how agritourism businesses can improve AI discoverability by answering customer questions, building authority and creating consistent online content. ...more
Agritourism Advantages
July 21, 2026•3 min read
When Life Gives You Lemons
Discover how agritourism operators can turn surplus crops into value-added products, become price makers and create profitable new farm income streams. ...more
Agritourism Advantages
July 08, 2026•2 min read
Onliness, where your business needs to be
Discover how agritourism businesses can become unique, memorable destinations through strong strategy and onliness. ...more
Economic Downturn Tips
June 03, 2026•2 min read
Frequently Asked Questions
Here are the most common questions about the Agritourism Training Academy and how it can support your farm business
Who is the Agritourism Training Academy for?
The Academy is designed for farmers, growers, and rural business owners who want to diversify or strengthen their income through agritourism — whether you’re just exploring the idea or already welcoming visitors and looking to improve your experience, profitability, or clarity.
Do I need to already be running an agritourism business?
No. The training is suitable for both beginners and established operators. If you’re at the idea stage, it will help you decide if agritourism is right for your farm. If you’re already operating, it will help you refine your story, improve visitor experience, and stand out in a competitive market.
Is this course practical, or is it mostly theory?
This training is highly practical. It focuses on real-world examples, clear frameworks, and actionable tools you can apply directly to your farm business. The goal is to help you make confident decisions and take meaningful steps forward, not overwhelm you with theory.
Will this help me make my agritourism business more profitable?
Yes. The Academy focuses on value creation, pricing strategy, visitor experience, and point of difference — all key drivers of profitability. While results depend on implementation, the training is designed to help you move from “price-taker” to “value-maker.”
How is this different from general tourism or small business courses?
Agritourism has unique challenges — from biosecurity and farm flow to storytelling, retail principles, and visitor expectations. This Academy is built specifically for farm-based experiences, combining tourism, retail, and agricultural realities in a way generic business courses don’t.
How is the training delivered, and can I do it at my own pace?
The Agritourism Training Academy is delivered online, allowing you to work through the content at your own pace. It has a mix of videos, text to read through and optional hand outs. Each new module is released a week after the previous one, to allow you to not feel overwhelmed by having everything in one hit and to provide the time to work through each module. This makes it practical for busy farm schedules, seasonal workloads, and family-run operations.
Contact Us
@AgritourismTrainingAcademy
We acknowledge the Traditional Custodians of Country throughout Australia and recognise their continuing connection to land, waters, and community. We pay our respects to Elders past and present, and extend that respect to all Aboriginal, Torres Strait Islander and indigenous peoples.